Whimsical Charm
is a line of uniquely embroidered baby blankets, fun robes and apparel designed for families who desire to provide their children with warmth comfort and style. Made in the USA.
For your in person shopping experience visit one of our Southern California locations.
Stay Warm!
Founder/Creative Director
My name is Rosie Arias and I am the Founder/Creative Director behind Whimsical Charm.
As a fashion designer, my mission is to keep the world warm one baby at a time. Being able to create a line that is loved by children brings me so much joy!
My love and passion is embedded into every product allowing your bundle of joy to feel comforted and at peace when wrapped in one of my designs.
Keeping You Cozy
100% Soft Cotton Fabric
Our Turkish Cotton provides the softest and most absorbent towel baby will ever have. Bath, beach or pool your little one is ready to go!
Machine Washable Friendly
Our high grade fabric makes washing and drying easy. Only 15 minutes in the dryer will help maintain the blankets softness.
Baby Embraced with a Hug
Designed for baby with love. Our loving energy is embedded into every blanket leaving baby feeling as if they are being embraced with a hug every time they snuggle.
Training & Mentoring Local Youth
Did you know your purchase allows us to empower our future generation by providing mentorships & training in retail, wholesale, and trade.